We Are Re-defining
...in franchise and chain business investing. We believe in the total alignment of interests among our key stakeholders – the management team of our Portfolio Companies, our Fund Investors (predominantly multi-unit/multi-brand franchisees), and our Fund’s operationally-experienced Partners. Through our unique access to multi-unit franchisees and wider networks, NRD is the next evolution of the franchise private equity space.
We Are Financial And
Because we are operators and we’ve walked in Founder/Owner/Entrepreneur/Executive shoes, we know money isn’t the answer to all business goals. Oftentimes, when businesses are at critical junctures in their life cycles, expertise, resources, an outside perspective and seasoned guidance are just as crucial as cash to building a dynamic and sustainable business. When a business merits not only capital, but also operational and strategic support, NRD Capital shines as the partner who provides both.
We Are Franchisee-centric
While we invest in franchisors, we are franchisee-centric. We are focused on the unit-level profitability of every brand we evaluate, especially for those we invest in. Our mission is to invest in brands that offer superior products/services and compelling unit-level economics in order to help them strategically grow through the power of franchising. We believe that when franchisees and franchisors work together as partners, all parties win.
The NRD Difference
NRD Capital occupies a unique niche among franchise equity investors. Our fund invests with small to medium-sized franchisors, infuses capital and applies our operating expertise to grow those brands. We look at franchise companies not just as financial investments, but as living entities in which concept founders/management and franchisees have invested substantial amounts of time and resources. Our goal is to use our operational and financial experience to position high quality brands for accelerated but responsible growth.
We invest in franchisors. Segments of particular interest include restaurants (all formats), wellness and beauty, education, and healthcare. However, brands with exceptional products/services and strong unit economics, regardless of sector, are always of interest.
We seek brands that have achieved proof of concept. Delineators include superior unit economics, geographic diversity, and franchisee success.
Our fund seeks to make equity investments from $3MM up to $25MM.
4170 Ashford Dunwoody Road Suite 390
• Atlanta, GA 30319
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